JENKEM INTERVIEWS HUF BRAND DIRECTOR HANNI EL KHATIB

From creating the OG logo and the infamous Plant Life socks and beyond, our brand director Hanni El Khatib has deep roots with the DBC. Our friends at Jenkem Magazine sat down with Hanni to discuss his friendship with Keith Hufnagel, pushing collab boundaries, music and skateboarding’s influence on culture, and what we got in store for the future.

“I’m interested in so much, that it’s like my commitment is to creativity, whatever form that comes in. Doesn’t matter if it’s music, a brand, design, art, or whatever. If you have the passion, you can do it all.”

Read the full interview now at Jenkem Mag