HUF X ORIGINAL NEW YORK SELTZER COLLABORATION - HUF Worldwide links with Original New York Seltzer to release a limited-edition capsule collection in celebration of ONYS’ comeback and HUF’s official homecoming to NYC.

A beloved staple to New York bodegas and eateries, Original New York Seltzer took over the beverage landscape with their signature rounded bottles and all natural, no artificial flavor, color, or preservatives formula in the 1980s— a concept ahead of its time. Today it is back with the same original flavors available across the country, delighting old and new fans alike.

Drawing inspiration from the soda’s electric 80s packaging, the collection incorporates iconic Original New York Seltzer art deco branding and famed neon-hues across a range of tees, long-sleeved tees, hats and socks. The assortment further pays homage to signature flavors such as peach, raspberry, blueberry, vanilla cream, and lemon lime.

The HUF X Original New York Seltzer Collaboration is available now exclusively at our HUF New York Flagship store.