HUF SOTO WEARTEST VIDEO CONTEST | HUF is pleased to announce the forthcoming debut of the new HUF Soto cupsole, set to release in February 2016. Previously unavailable in a skate shoe, the Soto features HUF's new “Infinity Rubber,” a specially formulated rubber compound that is significantly more durable and grippier than standard rubber formulas.

To commemorate the launch, HUF selected eighteen top independent skateshops throughout the US to participate in HUF’s Soto Video Weartest Contest. Shops chose their riders, we sent each shop a pair of the Soto, and the skaters were given three weeks to film a video part... in one pair of shoes.

Video submissions from each shop will be posted weekly at hufworldwide.com/soto throughout the month of January, with Week 1 video submissions by Val Surf, Index, Nocturnal, and KCDC. There’s $5,000 in prize money on the line, and winners will be chosen by the HUF Team. Click here to watch!